Digital entrepreneurship competence of vocational students
Downloads
Digital-preneurship is one way of learning as a medium for students to develop themselves and improve competencies as needed by the world of work. The purpose of this study was to determine the digital-preneruship competence of Vocational High School students. The method used in this research is qualitative with a single-case study approach. Research setting in SMK which has the title of Center of Excellence. The participants involved are Vocational High School students. The data analysis procedure used the Five-Phased Cycle of compiling, disassembling, reassembling, interpreting, and concluding. Data analysis using the software Atlas.ti version 9. The results of this study indicate that students' digital-preneurship competencies are resilient, digital marketing, business management, and brand development. Each component finding has indicators.
Ali, S. H., Al-Sultan, H. A., & al Rubaie, M. T. (2022). Fifth industrial revolution. International Journal of Business, Management and Economics, 3(3), 196–212. https://doi.org/10.47747/ijbme.v3i3.694
Apriana, D., Kristiawan, M., & Wardiah, D. (2019). Headmaster's competency in preparing vocational school students for entrepreneurship. International Journal of Scientific & Technology Research, 8(8), 1316–1332. www.ijstr.org
Cámara, S. B., Cirillo, A., Cwiklicki, M., Fuentes, J. M., Herold, D., Kraus, K., Kraus, N., Laurisz, N., Magliocca, P., Marin, J. M. M., Mikl, J., Pacut, A., Shciavone, F., Shtepa, O., & Utrilla, P. A. N. C. (2021). Teaching guidelines for digital entrepreneurship. Department of Public Management, Cracow University of Economics. https://elibrary.kubg.edu.ua/id/eprint/36687/1/Kraus_Book%20Edited%20Teaching%20guidelines_2021_FITU.pdf
Castañeda, L., Esteve-Mon, F. M., Adell, J., & Prestridge, S. (2021). International insights about a holistic model of teaching competence for a digital era: the digital teacher framework reviewed. European Journal of Teacher Education, 1(1), 1–19. https://doi.org/10.1080/02619768.2021.1991304
Creswell, J. W., & Creswell, D. J. (2018). Research design: Qualitative, quantitative, and mixed methods approaches (Fifth Edition, Vol. 5). SAGE Publication Asia-Pacific Pte. Ltd.
Dewantoro, A., & Rachmawati, I. (2020). Analysis of evaluation and exploratory studies on student's resilience of online learning during pandemic of covid-19. Konseli: Jurnal Bimbingan Dan Konseling, 7(2), 155–162. https://doi.org/10.24042/kons.v7i2.7422
Directorate-General for Enterprise and Industry. (2020). Entrepreneurship education: A guide for educators. https://doi.org/10.2769/51003
Drydakis, N. (2022). Improving entrepreneurs' digital skills and firms' digital competencies through business apps training: A study of small firms. Sustainability (Switzerland), 14(8), 1–23. https://doi.org/10.3390/su14084417
Dwiningrum, S. I. A., Nahdi, K., Aswasulasikin, Sumunar, D. R. S., Rukiyati, & Sholikhah, E. (2020). School strategies in strengthening student resilience in disaster-prone areas. Cakrawala Pendidikan, 39(3), 720–732. https://doi.org/10.21831/cp.v39i3.30249
Eivani, F., Nazari, K., & Emami, M. (2013). Brand Strategy Development. Elixir Financial Management, 56(3), 13776–13778. https://www.researchgate.net/publication/251843073
Furqany, S. (2021). Upgrading digital marketing skills mahasiswa komunikasi penyiaran islam uin ar-ranniry dalam upaya kesiapan menghadapi dunia kerja. Komunida: Media Komunikasi Dan Dakwah, 11(3), 218–232. https://doi.org/10.35905/komunida.v7i2
Garcez, A., Franco, M., & Silva, R. (2022). The soft skills bases in digital academic entrepreneurship in relation to digital transformation. Innovation and Management Review, 1(1), 25158961--16. https://doi.org/10.1108/INMR-07-2021-0135
García Crespo, F. J., Alonso, R. F., & Muñiz, J. (2019). Resilient and low performer students: Personal and family determinants in european countries. Psicothema, 31(4), 363–375. https://doi.org/10.7334/psicothema2019.245
Guerrero, H. M., Orero Blat, M., Moya, V. S., & García, M. G. (2021). Digital skills and competences in business students in a covid-19 lockdown scenario. Proceedings of INTCESS 2021 8th International Conference on Education and Education of Social Sciences, 1–7. https://www.ocerints.org/intcess21_e-publication/papers/166.pdf
Hasanah, M., & Nasir, M. (2018). Teaching factory-based for entrepreneurship learning model in vocational high schools. International Conference on Indonesian Technical Vocational Education and Association, 209–214. http://eprints.unm.ac.id/16362/1/Artikel%20Prosiding%20International%20Conference%20-%20Teaching%20Factory-Based%20for%20Entrepreneurship....pdf
Hasanah, N., Utomo, M. N., & Hamid, H. (2020). Hubungan kompetensi kewirausahaan dan kinerja usaha: Studi empiris umkm di kota tarakan. Management Insight, 13(2), 27–38. https://ejournal.unib.ac.id/index.php/Insight/article/download/7730/3887
Hasbi, R. P. A. C., & Mahmudah, F. N. (2020). Pengembangan kurikulum sekolah berbasis kewirausahaan. Nidhomul Haq : Jurnal Manajemen Pendidikan Islam, 5(2), 180–194. https://doi.org/10.31538/ndh.v5i2.563
Huang, Y., An, L., Liu, L., Zhuo, Z., & Wang, P. (2020). Exploring factors link to teachers' competencies in entrepreneurship education. Frontiers in Psychology, 11(1), 0. https://doi.org/10.3389/fpsyg.2020.563381
Iskandar, Y., & Kaltum, U. (2022). Entrepreneurial competencies, competitive advantage, and social enterprise performance: A literature review. Proceedings of the International Conference on Economics, Management and Accounting (ICEMAC 2021), 1–12. http://creativecommons.org/licenses/by-nc/4.0/.
Janiszewska, K., & Insch, A. (2012). The strategic importance of brand positioning in the place brand concept: elements, structure and application capabilities. Journal of International Studies, 5(1), 9–19. https://www.jois.eu/files/Vol5N1%20FULL%20TEXT.pdf
Keller, K. L., & Lehmann, D. R. (2006). Brands and branding: Research findings and future priorities. Marketing Science, 25(6), 740–759. https://doi.org/10.1287/mksc.1050.0153
Kovacs, I. (2021). Digital marketing soft skills and university students' perceptions of employability. GiLE Journal of Skills Development, 1(1), 25–36. https://doi.org/10.52398/gjsd.2021.v1.i1.pp25-36
Kovacs, I., Zarandne, K., & Zarandne, K. V. (2022). Digital marketing employability skills in job advertisements must have soft skills for entry level workers: a content analysis. Economics and Sociology, 15(1), 178–192. https://doi.org/10.14254/2071
Kurmanov, N., Aliyeva, Z., Kabdullina, G., & Mutaliyeva, L. (2020). Digital entrepreneurship competencies among students: Methodological aspects of the maturity level and development program making. Journal of Entrepreneurship Education, 23(2), 1–11. https://www.abacademies.org/articles/Digital-entrepreneurship-competencies-among-1528-2651-23-2-533.pdf
Kusmintarti, A., Ismanu, S., & Anshori, M. A. (2021). Design of entrepreneurship learning model with teaching factory method to improve student's competencies. Proceedings of 2nd Annual Management, Business and Economic Conference. https://doi.org/10.2991/aebmr.k.210717.041
Linares Chamber of Commerce. (2020). Study on profiles, training needs and characteristics of the teacher - entrepreneur (digital teachpreneur) in austria, czech republic, italy, and spain. http://www.digitalteacherpreneur.com/Documentos/O1_joint%20document%20final.pdf
Mahmudah, F. N. (2021). Analisis data penelitian kualitatif manajemen pendidikan berbantuan software atlas.ti versi 8 (Vol. 1). https://scholar.google.co.id/citations?view_op=view_citation&hl=id&user=vqUnJ9kAAAAJ&citation_for_view=vqUnJ9kAAAAJ:iH-uZ7U-co4C
Makrydakis, N. S. (2021). The role of digital marketing in public higher education organizations in attracting younger generations. Expert Journal of Marketing, 9(1), 28–38. https://marketing.expertjournals.com/ark:/16759/EJM_904makrydakis28-38.pdf
Maruanaya, R. F., Karuna, K., Tuhumena, W. A., Juan, G., & Maruanaya, T. (2021). Implementation of teaching factory to improve entrepreneurial competence of vocational high school students. KOLI: Journal of Language Education, 2(1).
Muafi, M., Syafri, W., Prabowo, H., & Nur, S. A. (2021). Digital entrepreneurship in indonesia: A human capital perspective. Journal of Asian Finance, Economics and Business, 8(3), 351–359. https://doi.org/10.13106/jafeb.2021.vol8.no3.0351
Munawaroh, E., & Nurmalasari, Y. (2021). Student resilience after pandemic: Learning loss recovery. Jurnal Psikologi Edukasi Dan Konseling, 1(2), 1–10. https://ejournal.upi.edu/index.php/Psikoeduko/index
Nambisan, S. (2017). Digital entrepreneurship: Toward a digital technology perspective of entrepreneurship. Entrepreneurship: Theory and Practice, 41(6), 1029–1055. https://doi.org/10.1111/etap.12254
Palmer, A. J. (1996). Viewpoint integrating brand development and relationship marketing. Journal of Retailing and Consumer Services, 3(4), 251–258. https://doi.org/10.1016/0969-6989(95)00071-2
Prathivi, M. D. G. (2020). Digital marketing and indonesia's youth entrepreneurs' business. Jurnal Manajemen, 18(1), 86–94. https://doi.org/10.21776/ub.jam.2020.018.01.08
Undang-undang republik indonesia nomor 20 tahun 2003 tentang sistem pendidikan nasional, Sekretariat Negara 1 (2003).
Rojas-Suárez, J. P., Vergel Ortega, M., & Gallardo Pérez, H. J. (2020). Resilience in successful math and physics students. Journal of Physics: Conference Series, 1587(1), 1–8. https://doi.org/10.1088/1742-6596/1587/1/012015
Salamon, E., & Verboon, F. (2020). Entrepreneurial skills and competences in learning, teaching and school leadership in the digital age 2020.
Seidman, I. (2006). Interviewing as qualitative research a guide for researchers in education and the social sciences (Third Edition, Vol. 3). Teachers College Press.
Setyowibowo, F., Sabandi, M., & Ariyanto, J. (2016). Perception gap in the business vocational school students of the teaching adequacy of the 21st century skills in facing the knowledge economy. Proceeding the 2nd International Conference on Teacher Training and Education Sebelas Maret University, 2(1), 354–364.
Sukma Wijaya, B. (2013). Dimensions of brand image: A conceptual review from the perspective of brand communication. European Journal of Business and Management, 5(31), 55–67. https://doi.org/10.13140/ejbm.2013.55.65
Supardi, E., Islamy, F. J., Muhidin, S. A., & Sutarni, N. (2022). How to educate students to become competent entrepreneurs. Cakrawala Pendidikan, 41(1), 142–153. https://doi.org/10.21831/cp.v41i1.45912
Surapto, D. (2020). The impact of brand trust, brand loyalty, brand image on service quality. 2nd International Seminar on Business, Economics, Social Science and Technology, 162–168. https://www.atlantis-press.com/article/125940890.pdf
Syakdiyah, A., Nurmahmudah, F., & Wijayanti, W. (2019). Active learner strategies in era of disruption: a literature aeview. 1st International Conference on Progressive Civil Society (IConProCS 2019), 165–169. https://doi.org/10.2991/iconprocs-19.2019.34
Veer, E., & Dobele, A. (2019). Relevance of digital marketing skills for marketers: An abstract. In Developments in Marketing Science: Proceedings of the Academy of Marketing Science (p. 637). Springer Nature. https://doi.org/10.1007/978-3-030-02568-7_168
Veloutsou, C., & Delgado-Ballester, E. (2018). New challenges in brand management. Spanish Journal of Marketing - ESIC, 22(3), 255–272. https://doi.org/10.1108/SJME-12-2018-036
Venkateswara, U., Abinaya, & Vijayakumar. (2022). Impact of resilience theory on student learning outcomes in an esl classroom: An intervention study. NeuroQuantology, 20(7), 8273–8284. https://doi.org/10.14704/nq.2022.20.6.NQ22820
Wengraf, T. (2001). Qualitative research interviewing: Biographic narrative and semi-structured methods (First Published, Vol. 1). Sage Publications.
Wibowo, A., Negeri, U., & Saptono, J. A. (2018). Does teachers' creativity impact on vocational students' entrepreneurial intention? Journal of Entrepreneurship Education, 21(3), 1–12. http://sipeg.unj.ac.id/repository/upload/jurnal/Does-teachers-creativity-impact-on-vocational-students-entrepreneurial-intention-1528-2651-21-3-206.pdf
Wulandari, A., & Marcelino, D. (2022). Problem-posing learning method for enhancing the competence of digital marketing students. Jurnal Pendidikan Bisnis Dan Manajemen, 8(2), 98–112. https://doi.org/10.17977/um003v8i22022p098
Xiao, L., & Ramsden, M. (2016). Founder expertise, strategic choices, formation, and survival of high-tech smes in china: A resource-substitution approach. Journal of Small Business Management, 54(3), 892–911. https://doi.org/10.1111/jsbm.12230
Yilmaz Findik, L. (2016). What makes a difference for resilient students in turkey? Egitim Arastirmalari - Eurasian Journal of Educational Research, 5(64), 91–108. https://doi.org/10.14689/ejer.2016.64.5
Yin, R. K. (2016). Qualitative research from start to finish (Second Edition, Vol. 2). The Guilford Press.
Jurnal Pendidikan Teknologi Kejuruan is licensed under a Creative Commons Atribution 4.0 Internasional License.
